(a)Analyse two benefits to a business of having a product with a unique selling point (USP).
2023 · M/J · 9609/12 | Q6
Options
(b)'Marketing is the most important factor that will affect the success of a new coffee shop.' Evaluate this view.
9609/12/M/J/23Cambridge International AS & A Level Business 9609 · May/June 2023 · Paper 1 variant 2 · Question 6