2022 · M/J · 9609/12 | Q4

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CIE-9609-2022-MJ-p12 · Question 4

(a)Define the term 'price elasticity of demand'.

[2 marks]

(b)Explain two benefits to a business of knowing the price elasticity of demand of its products.

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Explain Give reasons, not just what happens. Each distinct reason is usually worth a mark.

[3 marks]

9609/12/M/J/22Cambridge International AS & A Level Business 9609 · May/June 2022 · Paper 1 variant 2 · Question 4